Crowdfunding lets you raise money from many individuals instead of relying on a single large investor. If people like your business idea, they can contribute funds. You’ll need a compelling pitch to make your crowdfunding campaign successful, usually hosted on platforms like Kickstarter or Indiegogo. These platforms take a percentage of the contributions. Unlike loans, you generally don’t need to repay crowdfunding money. However, some platforms, like Kickstarter, require you to refund contributions if you still need to meet your fundraising goal. To avoid this, Indiegogo offers various flexible fundraising options.